Making money online
working at Home
Chapter One - introduction
Many people think they are NOT computer savvy enough to
make a
living on their computer.
Yet one of the easiest and most convenient ways to make money is
online working at home.
If you use a web browser or email
thats enough to get you started.
What gives me the confidence to say it's easy? Here's my
answer.
It simply takes time and hard work - it's not a get
rich quick scheme - but it is a "clear path" based on following my
simple guidelines for success. The investment is mostly sweat equity.
More good news: you don't need a college degree
or any
special training - although it helps a lot
if you can read and write well and are intelligent. Certainly education
is always important - but intelligence and education are
not dependent on one another - which is fortunate for those of us who
did not go to college. If you are on drugs and dropped out of HS don't
expect to succeed - however if you break your bad habits
and get a GED that a step in the right direction. Reading always
helps - but can be confusing as well. This guideline uses the
"KISS" (Keep It Simple Stupid) approach.
I invested in approximately 220 domain names 10 years ago and
still have that portfolio
of domain names each one with the potential to become websites that
attract
visitors. They consist of keywords many of which are in demand by
advertisers.
Nothing is sadder for me then to see someone register a name
for $10 and think that people will flock to visit the website that they
build using that name.
Very few people are interested in websites that have no key word
meaning - unless
the name owner spends a lot of money on advertising to send people to
their
website.
The formula for online success requires that you start
with a
name
with intrinsic meaning that consists of key words that have an
advertising value.
One of my names is AquariumHoods.com - a long and
pretty meaningless name to most people.
However advertisers who sell aquarium hoods are paying as much as $1.55
per click on the ads they place on AquariumHoods.com, which is what the
key
word pair
"aquarium" and "hoods" currently costs. There are a number of site
owners with a lot more traffic than I making money on those key
words - but there is only one
AquariumHoods.com. With appropriate content added, traffic to this
domain will increase and revenues will increase.
Advertisers pay the publisher (the site owner) each
time
someone
clicks on their ad placed on the publishers website. Google adsense is
the
most well known "master" publisher thru whom the money flows - and
anyone with a website
can register with google to place "adsense" ads on their site and make
a few pennies.
If you already have a website that is getting 1000 or more visitors a
day - you
can make more than a few pennies.
The cost to an advertiser is called CPC or cost per click -
and the other side of the coin is the domain owner - for whom the $1.55
is EPC or earnings per click.
Simple right? Right!
There are some roadblocks to being successful. First
you need a domain name that consists of meaningful keywords - actually
that's not so hard but will require an intitial investment in a domain
name if you don't have one already. How much? Read on.
~~~~ continue on to Chapter Two
- the domain name
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